Tag Archive: authenticity

Language of sales – the date rape drug of business

Recently, I ran across quite a few conversations about use of language and body movements/positions in order to achieve success in sales, including real estate, or dating, or life. The basic concept behind these coaching methods is reprogramming of one’s brain (and all that goes with it) in order to fulfill some goal, whether getting…

Why Real Estate TV Ads Miss Their Mark

I hated the Century 21 ads. Yep, I said “hated”. It’s not because most seemed unfriendly to one group or another or because my 12 year old could have probably shot them better. It’s because these ads committed the same wrongs we’ve watched play out in industry advertising for decades

On bugs, sense of purpose and our hopes for #RETSO

My weird bugs and their lifecycle, photos by Jon Hardison

Where we live, we have these bizarre grasshopper-like creatures that climb out from their nests in the ground during the last week of March.  These buggers go from itty bitty nothings to grown up and flight-capable in a span of the journey through a few inches of soil.  They spend the rest of their short…

On prophesies of doom & gloom and survival of the shiniest…

Photo Courtesy blathleam via flikr

The last few weeks my many news streams were exploding with scary headlines on all things web and seo related, courtesy of Google’s latest algo updates, of course.  Headlines like SEO is Dead, and this little gem, No Corporate Website? You Don’t Need One. Welcome to the Post-Web era  got me thinking on just how easy…

I am an unapologetic bitch, and it won’t ever change.

bitch-brew

Yep, you read that right. Over the course of an average day I am asked to provide oodles of advice to people, generally on subjects I am intimately familiar with.  Whether online or off, my posture is always to be blunt and not sugar coat anything.  There are practical reasons for that, of course, most…

On catering to the common, the average, the palatable by the masses at large, and raising the bar

screencap-2

In a recent conversation, I was distracted by a quote, attributed to Barbara Corcoran to “beware of people who use big words”.  The big word in question was “assuage”.  I asked how Barbara defines “big words” and was told that it’s anything an average person would not use in daily conversation.  This exchange has left…

On building relationships that matter & why I won’t follow you…

no, i won't follow you on twitter

Few people who know me well would describe me as overly social. I am, in my non virtual life, an introvert of sorts. I tend not to enjoy small talk, in fact, it drives me crazy. I will rarely start a conversation with a stranger or even with people I know, and I wear a…

My relationships are not for sale – my service is…

honest realtor's manifesto

Fireworks broke out these last few weeks with Chris Smith (Inman News Evangelist) publishing his Real Estate is no longer a relationship business piece.  As expected, not only did it start a conversation, but resulted in a few rebuttal posts, (which are linked to at the end of this blog), and a few comments that…